Search Engine Optimization Consulting

by admin on May 2, 2011

In the world of search it is critically important that you work with a search engine optimization consultant that you can trust.  There are a lot of companies that talk a big game but most of them don’t adhere to SEO best practices.  You need to work with an SEO company that’s focused on market research because if you don’t get that part right it can have an adverse effect on your marketing campaign.

The good old days of set it and forget it websites has been replaced with Google now favoring frequency of content.  The name of the game is not how pretty your website is but rather how relevant and popular is it.  Once you have conducted your comprehensive market research via a search professional, then you will need to scale your content and backlinks.  This is where the search engine optimization experts at SEO Syndicate can mindmap with you a holistic approach to your web marketing.

Call us for a free private SEO consultation and site review at 214-884-5919

Web Marketing Strategy

What’s important in a web marketing strategy?  It is imperative that you have a content and social media strategy coupled with advanced SEO planning.  Especially since the Panda update, where Google favors brands and authority websites more than ever.  Increasingly so it is required that you be able to scale your content with the following in mind:

  • User Experience
  • Content Is Unique
  • Relevant Content
  • Original Content That’s Valuable
  • Authority
  • Social Media Popularity
  • Quality Of Links
  • Relevance Of Links
  • Frequency Of Content
  • Link Profile
  • Engagement Metrics

This is just a short list of many things that must go into your SEO if you want to generate qualified web traffic for your website.  Most people think it’s all about the rankings but in truth it’s all about targeted online traffic that converts.  All of this starts with keyword research and competitor analysis.

SEO Syndicate Reverse Engineering

What we love about the Internet is that virtually everything on the worldwide web can be reverse engineered.  That means that we can do an analysis of your competitors and track back their web traffic.  It’s more than possible to reverse engineer people on the web because of the SEO tools that we have.   We like to study and evaluate if it’s possible for you to compete within a given set of keywords in your market prior to a marketing spend.

The more targeted keywords that your site has then the more your web traffic will increase.  This takes an analysis of your competitors keywords and link profile.  We can literally map out your competitors traffic and create a gap strategy to out rank them!

Call us today at 214-849-5919 or fill out the SEO Syndicate contact form.  The power of the web makes all things possible if you start with the market research!

The SEO Syndicate is a consulting firm for search engine optimization based in Dallas, TX USA.

Results through research!

{ 0 comments }

SEO Cutting Edge Marketing Strategy

by admin on March 4, 2011

Leveraging your business with Search Engine Optimization

The internet is vast, right now there are about billions of pages indexed by Google excluding duplicate pages and irrelevant pages. Everyone wants to get their feet wet on how the internet can innovate your business. True enough, many businesses were successful because they simply had a website and some keywords. These days thing have changed as search engines like Google favor good relevant content at frequency and scale.

The key to success is the searchers finding you on the top search engines. Google is the largest of the search engines commanding about 65% of search volume over competitors like Yahoo and Bing. Google devised a complex algorithm which is based on page rank which is an indicator of link popularity and trust. This algorithm takes into account some 200 ranking factors but the biggest factors are number of indexed pages of content and links. It is also important to make sure that your web content is relevant as you wouldn’t want to do a search for swim suits and come to a web page for currency trading. The more relevant your site is the more it will appear at the top of organic searches.

Thus, organic search engine optimization is the process of optimizing you web pages for inclusion into the natural search results. These are the search results that appear on the left side of the page and it has been proven that 2/3rds of the eyeballs go to that side. You may have heard of SEO before through various promotional ads and from Google. However it takes time and expertise to do it right and keep your content on the top pages. If you do this the wrong way or are do what is called “Black Hat SEO”, you will end up being slapped by Google – and no one would want that, because you could get DE indexed by Google.

What are the various aspects of search engine optimization?

Here is a quick list of what you can do to get started doing SEO on your site.
Market research – Conducting research on your market and developing a strategy against your competitors is critical to your online success. You can get a head start by doing a quick check on your competitor’s and make a comparison with you own site. Set a SMART (Specific, Measurable, Attainable, Realistic and Time bound) goal on what you wanted to achieve.

More research – Keywords are one of the most important elements but it doesn’t happen by its self it takes work. Keyword research is a tedious work and time consuming but it is absolutely critical that you get it done. You need to go after keywords with the most amount of searches and that have an acceptable level of competition. Once you build a good base of keywords

{ 0 comments }

Getting Clients From The Internet Via Keyword Research

October 5, 2010

Getting clients from the Internet starts with keyword research.  Generating traffic to your website is based on your ability to rank for keyword search phrases that have volume within your target market.  If you want more customers from the web you must correlate the traffic to volume and then test the conversions to sales. Direct [...]

Read the full article →

SEO Syndicate Creates Web Traffic for Dallas Business

October 5, 2010

SEO Syndicate is helping Dallas business owners to rank in the search engines.  Creating web traffic and new customers is what most business owners want.  These days having a static website does more harm than good.  If you want to create online customers then you need to move to a dynamic site i.e. a CMS [...]

Read the full article →

The World of SEO is Super Cool!

September 22, 2010

This is the blog of SEO Syndicate!  We look forward to bringing you the latest information about web 2.0 and Internet marketing!  If you want to generate more customers via the Internet, then search marketing is something you’ll want to learn more about! What is search marketing?  When people have a problem or need information [...]

Read the full article →